Babes & Gents

Noëlly Sam: Profile + Interview

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Noëlly Sam : Profile


Full name

Noëlly Sam

Place of Birth? (city, country)


Where you live now? (city, country)

Montreal, Canada

First Language?


What do you do? (Profession/Occupation)

Founder of Fashion Unfold / Social Media Strategist

How long have you been doing it?

Five years

Fav Song

Wanna Be Startin’ Somethin’ Michael


Fav Musician/Vocal artist/Rapper/Singer

Michael Jackson

Fav Movie


Fav Actor/Actress

Leonardo DiCaprio / Meryl Streep

Fav Clothing brand

Alexandre Vauthier

Fav Sport to watch


Fav Sport to play




Noëlly Sam : Interview


The first words that comes to your mind when you hear Inspiration, Passion, and Strength

Tennis player Rafaël Nadal

Who are you? (Answer how you interpret this question)

A natural conversationalist who loves to travel and genuinely connect with people.  

Why do you do what you do?

As the founder of Twitter’s hottest Fashion Debates and award-winning series Fashion Unfold, I get two of my favorite things combined in one initiative: conversation + fashion.

When did you know this is what you wanted to do, and what events led you to choose it?

I had a satisfying job but I wanted a passionate career, so I followed my instincts and started Fashion reporting / blogging back in 2008 on my blog Miss SLY! which led me into the ever-changing world of Social Medias, it felt right and I never looked back.

Toughest thing you had to overcome to do what you do? And what/who helped you?

Learning to say NO. I had to learn it the hard way, make mistakes and adjust myself along the way.

Has anyone/anything ever inspired you to become who you are (to follow your dreams)? Have you ever inspired anyone directly?

The book ‘The Alchemist’ by Paulo Coelho and people such as Oprah, TD Jakes, Michael Jordan and Rafael Nadal.

One mistake that you made in your journey? How have you learnt from them?

Taking more than I could handle at times. It taught me to say NO

and that not every opportunity is worth pursuing.

Upcoming projects? Plans/goal? (about anything, if you have any)

I am currently working on #FashionUnfold re-branding.

What advice would you give to other people? (Just about life in general - It could be about anything)

Don’t let your fears rob you from your destiny.

Say anything you want, about anything (Last words)

You win if you don’t quit. So whatever you do, stick to it.





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